By
Matthew
Josefowicz
W
ith the increasing use of social media such as Facebook, LinkedIn, Twitter, You Tube, blogs and wikis among indi- viduals in their persona
l
ives, organizations are beginning to look for ways to incorporate similar tools within
their own businesses. For insurers, which depend on complex pro-
cesses of multiple individuals exchanging and interacting informa-
tion, enterprise collaboration represents a huge potential set of effi-
ciencies and opportunities for rethinking core processes. We are
currently at a very early stage of adoption. However, things are chang-
ing rapidly, and real impacts are starting to be felt.
INNSight is exclusive commentary from Novarica. Matthew Josefowicz
is partner and managing director at New York-based Novarica. This
column was adapted from his recent report on “Managing Insurance IT
in an Era of Accelerated Change.”
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